Smart Nudges vs Manual Nudges — what's the difference?

In short: Smart Nudges are ready-made messages you simply switch on, while Manual Nudges are messages you write yourself (coming in a later release).

Smart Nudges

Smart Nudges are pre-written nudges built right into the AI Shopping Assistant. You don't write anything — you just turn the ones you want on or off.

They cover common shopping moments, such as:

• Welcoming a new visitor
• Greeting a returning visitor
• Offering help on a product page
• Reaching out when a shopper is about to leave
• Encouraging checkout when a shopper has a full cart

In this version, the wording of each Smart Nudge is pre-set (not editable yet). This makes them the fastest way to get started — flip a switch and you're live.

Manual Nudges

Manual Nudges are nudges you write yourself, with your own custom message for your own chosen moment and targeting.

Coming soon: Creating and editing Manual Nudges is not available in this version yet — it's planned for a later release. For now, this is just here so you know what's on the way.

(In a future release, when both a Smart Nudge and a Manual Nudge would apply to the same moment, the Manual Nudge will take priority. This is upcoming behavior, not something you can set up today.)

Which should I use?

Today, you use Smart Nudges — turn on the ones that fit your store and switch off any you don't want. Manual Nudges are coming soon.

Related articles

• What is a Nudge?
• What nudges are available in the AI Shopping Assistant?
• How do I turn nudges on or off?

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