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Sending domain and deliverability (Shopify)

How POWR Email sends your emails
Emails are delivered through SparkPost. By default, your emails send from a POWR (sent-with@powr.io) address on shared sending infrastructure. To send from your own address, add and verify a custom domain (see How to add DNS records for your custom sending domain).

Keeping your emails in the inbox

  • Only email people who have opted in.

  • Keep your list clean and remove unengaged contacts.

  • Send relevant, consistent content.

POWR Email automatically excludes anyone who has hard bounced, unsubscribed, reported spam, or failed a validation check.

Compliance
Every email includes your mailing address and a working unsubscribe link, which are required and can't be removed. You're responsible for making sure recipients have consented. For questions about rules like GDPR, contact support. See Anti-spam requirements for more.