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Collecting more emails with forms and popups (Shopify)

Updated by Teala B

Your Email marketing is only as strong as your list.

Where subscribers come from
Customers get added when they opt in. The most common places:

  • A popup with a marketing opt-in checkbox.

  • Shopify checkout, where customers can subscribe to email marketing.

  • Forms on your site.

  • Other lead-generation apps that collect opt-ins.

Anyone who opts in this way is marked as subscribed in your Shopify Customers and becomes available as a recipient.

Grow your list with POWR Forms and Popups
Add a popup or a form to capture visitors before they leave. Make sure it includes a marketing opt-in so new contacts are recorded as subscribed and can be emailed. Because a subscriber only counts once they've opted in, a well-placed popup or form is the fastest way to grow a list you can actually send to.


Two POWR apps that make this easy: